{"id":5556,"date":"2024-10-23T11:00:00","date_gmt":"2024-10-23T09:00:00","guid":{"rendered":"https:\/\/www.commnjoy-communitymanager.fr\/?p=5556"},"modified":"2025-05-09T11:49:00","modified_gmt":"2025-05-09T09:49:00","slug":"pourquoi-creer-une-strategie-digitale-pour-animer-les-reseaux-sociaux-2","status":"publish","type":"post","link":"https:\/\/www.commnjoy-communitymanager.fr\/en\/pourquoi-creer-une-strategie-digitale-pour-animer-les-reseaux-sociaux-2\/","title":{"rendered":"Pourquoi cr\u00e9er une strat\u00e9gie digitale pour animer les r\u00e9seaux sociaux."},"content":{"rendered":"

Cr\u00e9ez une strat\u00e9gie digitale efficace pour vos r\u00e9seaux sociaux !<\/strong><\/h1>\n\n\n\n
\"Plusieurs
image g\u00e9n\u00e9r\u00e9e avec IA DALL\u2022E par commnjoy social media<\/figcaption><\/figure>\n\n\n\n

Cr\u00e9er une strat\u00e9gie digitale pour animer les r\u00e9seaux sociaux d\u2019une marque est le fondement d\u2019une bonne communication digitale. Au quotidien, les interactions en ligne fa\u00e7onnent les perceptions des consommateurs et ont une influence directe sur la d\u00e9cision d\u2019achat. Une strat\u00e9gie digitale efficace est indispensable pour toute entreprise qui souhaite prosp\u00e9rer sur les r\u00e9seaux sociaux. Qu\u2019est-ce qu\u2019une strat\u00e9gie digitale, exactement ? Quels \u00e9l\u00e9ments devrait-elle contenir pour \u00eatre v\u00e9ritablement efficace ? C\u2019est ce que nous allons \u00e9tudier dans cet article.
<\/p>\n\n\n\n

D\u00e9finir la Strat\u00e9gie digitale : ses fondements et ses composants.<\/h2>\n\n\n\n

Une strat\u00e9gie digitale, c\u2019est un comme une recette de cuisine. Pour r\u00e9ussir sur les r\u00e9seaux sociaux, elle d\u00e9finit les objectifs, les outils et les techniques pour atteindre ces objectifs. <\/p>\n\n\n\n

Tout d\u2019abord, il est tr\u00e8s important de  bien comprendre son audience cible et ses besoins. Ensuite, assurez-vous de d\u00e9finir des objectifs clairs et mesurables. La strat\u00e9gie ne sera pas la m\u00eame pour augmenter la notori\u00e9t\u00e9 de la marque, am\u00e9liorer le trafic sur site, convertir des prospects en clients, fid\u00e9liser une client\u00e8le existante ou plusieurs de ces \u00e9l\u00e9ments. <\/p>\n\n\n\n

Une strat\u00e9gie digitale efficace inclut une analyse approfondie de la concurrence, des tendances du march\u00e9 et un plan d\u2019action d\u00e9taill\u00e9. Ce plan d’action comprend les canaux \u00e0 utiliser, le type de contenu \u00e0 publier et la fr\u00e9quence de publication.<\/p>\n\n\n\n

Pourquoi d\u00e9finir une Strat\u00e9gie digitale avant de vous lancer sur les r\u00e9seaux sociaux ?<\/h2>\n\n\n\n

Nous allons voir maintenant pourquoi appliquer concr\u00e8tement la strat\u00e9gie digitale dans la gestion des r\u00e9seaux sociaux peut avoir un v\u00e9ritable impact sur votre activit\u00e9.<\/p>\n\n\n\n

Quels que soient les r\u00e9seaux sociaux concern\u00e9s, que votre activit\u00e9 et vos objectifs devront d\u00e9finir : chaque plateforme n\u00e9cessite une approche sp\u00e9cifique au regard du ton et du contenu. <\/p>\n\n\n\n

Animer Instagram, par exemple, requiert un soin particulier sur l’aspect visuel. L\u2019accent est mis sur l’esth\u00e9tique et le storytelling<\/em>. Cela suppose que le community manager ait une ma\u00eetrise accrue des Reels et des stories. A contrario, sur LinkedIn, le contenu est plus professionnel, destin\u00e9 aux BtoB et ax\u00e9 sur l\u2019expertise de l\u2019entreprise. La tranche d\u2019\u00e2ge de votre audience cible est d\u00e9terminante pour choisir le r\u00e9seau \u00e0 privil\u00e9gier. Vous ne vendrez pas des pantoufles r\u00e9volutionnaires pour soulager le mal de dos d\u2019Huguette sur TikTok tandis qu\u2019elle fait ses premiers pas sur Facebook ! <\/p>\n\n\n\n

Avec le choix des bons hashtags, en interagissant avec les followers et en analysant les donn\u00e9es de performance, chaque marque peut optimiser sa pr\u00e9sence sur les r\u00e9seaux sociaux et renforcer son engagement avec son public.<\/p>\n\n\n\n

Que se passe-t-il sans Strat\u00e9gie digitale ?<\/h2>\n\n\n\n

Il est tr\u00e8s tentant d\u2019employer un Community Manager sans d\u00e9finir cette strat\u00e9gie. La strat\u00e9gie digitale a aussi un co\u00fbt. Elle n\u00e9cessite de passer du temps sur votre projet. Pourtant, elle qui d\u00e9finit les actions \u00e0 mettre en place pour atteindre vos objectifs. Elle vous permettra \u00e9galement de les red\u00e9finir dans le temps et de s\u2019adapter \u00e0 vos besoins avec les ann\u00e9es. Plus ce document p\u00e9renne est complet et d\u00e9taill\u00e9, mieux vous pouvez \u00e9valuer l\u2019impact de ses actions au fil de la croissance de votre entreprise et \u00e9valuer vos besoins futurs.<\/p>\n\n\n\n

\u00cates-vous certain de vouloir vous en passer ? Ne pas avoir de strat\u00e9gie digitale \u00e9quivaut \u00e0 naviguer en eaux troubles, sans boussole. Vous visualisez le c\u00e9l\u00e8bre tableau de G\u00e9ricault \u00ab Le Radeau de la M\u00e9duse<\/a> \u00bb ? C\u2019est un peu l\u2019id\u00e9e. Il est plus difficile d\u2019atteindre des objectifs d\u00e9finis de vente ou d\u2019audience, sans direction claire. Vos efforts en web marketing peuvent \u00eatre dispers\u00e9s et inefficaces. Votre entreprise risque de se retrouver \u00e0 la tra\u00eene par rapport \u00e0 ses concurrents qui ont une strat\u00e9gie bien d\u00e9finie.<\/p>\n\n\n\n

Aussi, si vous ne pouvez pas analyser r\u00e9guli\u00e8rement vos donn\u00e9es et vos retours, vous aurez plus de mal \u00e0 identifier ce qui fonctionne ou pas. L\u2019optimisation des performances n’en sera que plus complexe.<\/p>\n\n\n\n

\"illustration
illustration g\u00e9n\u00e9r\u00e9e avec IA DALL\u2022E par commnjoy social media inspir\u00e9e du Radeau de la M\u00e9duse : que se passe-t-il sans strat\u00e9gie digitale ?<\/figcaption><\/figure>\n\n\n\n

conclusion sur la n\u00e9cessit\u00e9 d’une strat\u00e9gie social media pour les r\u00e9seaux sociaux.<\/h2>\n\n\n\n

\u00c9laborer une strat\u00e9gie digitale solide est une comp\u00e9tence de premier choix pour animer efficacement les r\u00e9seaux sociaux d\u2019une marque. En d\u00e9finissant clairement les objectifs, en identifiant le public cible, et en utilisant les bons outils et tactiques, votre entreprise peut renforcer sa pr\u00e9sence en ligne, attirer de nouveaux   et fid\u00e9liser les anciens. Vous ne voudriez pas faire l\u2019impasse sur la strat\u00e9gie digitale : cela \u00e9quivaut \u00e0 laisser des opportunit\u00e9s sur la table et risquer d’\u00eatre rel\u00e9gu\u00e9 aux oubliettes num\u00e9riques.<\/p>\n\n\n\n

Vous cherchez \u00e0 propulser votre marque sur les r\u00e9seaux sociaux et \u00e0 atteindre de nouveaux sommets ? Ne sous-estimez pas l\u2019importance d\u2019une strat\u00e9gie digitale bien pens\u00e9e. Contactez-moi<\/a>  via mon formulaire d\u00e8s aujourd\u2019hui pour vous aider \u00e0 \u00e9laborer une strat\u00e9gie qui vous permettra de briller dans l\u2019univers num\u00e9rique !  Retrouvez mon projet pour la restauration dans mon portfolio ici.<\/a> Ne laissez pas vos concurrents prendre de l\u2019avance, embarquez pour un voyage vers le succ\u00e8s en ligne !<\/p>\n\n\n\n

sources : <\/p>\n\n\n\n

sprout social social media marketing strategy<\/a><\/p>\n\n\n\n

hubspot blog : marketing social media strategy<\/a><\/p>\n\n\n\n

effective social media marketing strategy<\/a><\/p>\n\n\n\n

<\/p>","protected":false},"excerpt":{"rendered":"

Il est tr\u00e8s tentant d\u2019employer un Community Manager sans d\u00e9finir cette strat\u00e9gie. Elle a un co\u00fbt et n\u00e9cessite de passer du temps sur votre projet. Pourtant elle d\u00e9finit les actions \u00e0 mettre en place pour atteindre vos objectifs, les red\u00e9finir dans le temps et s\u2019adapter \u00e0 vos besoins. <\/p>","protected":false},"author":10,"featured_media":5538,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":"","jetpack_post_was_ever_published":false},"categories":[31],"tags":[47,75,88,37,16,91,83,89,42,90,78,95],"class_list":["post-5556","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-commnjoy-social-media","tag-commnjoysocialmedia","tag-communication-digitale","tag-community-manager","tag-community-manager-freelance","tag-content-strategy","tag-engagement-client","tag-marketing-digital","tag-reseaux-sociaux-business","tag-strategie-de-contenu","tag-strategie-digitale","tag-strategie-social-media","entry","has-media"],"yoast_head":"\nComm'n'joy Social Media Manager freelance Paris<\/title>\n<meta name=\"description\" content=\"Comm'n'joy Social Media Manager Paris : Strat\u00e9gie Social Media, Community Management, formation aux entreprises, r\u00e9daction de contenus\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.commnjoy-communitymanager.fr\/en\/pourquoi-creer-une-strategie-digitale-pour-animer-les-reseaux-sociaux-2\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Comm'n'joy Social Media Manager freelance Paris\" \/>\n<meta property=\"og:description\" content=\"Comm'n'joy Social Media Manager Paris : Strat\u00e9gie Social Media, Community Management, formation aux entreprises, r\u00e9daction de contenus\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.commnjoy-communitymanager.fr\/en\/pourquoi-creer-une-strategie-digitale-pour-animer-les-reseaux-sociaux-2\/\" \/>\n<meta property=\"og:site_name\" content=\"Comm'n'joy community manager freelance\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Commnjoy\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/Commnjoy\" \/>\n<meta property=\"article:published_time\" content=\"2024-10-23T09:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-05-09T09:49:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.commnjoy-communitymanager.fr\/wp-content\/uploads\/2024\/09\/commnjoy-community-manager-strategie-social-media.png?fstrcache=1746739412\" \/>\n\t<meta property=\"og:image:width\" content=\"1497\" \/>\n\t<meta property=\"og:image:height\" content=\"867\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"CommnjoySocialMedia\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@CommnJoy\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"CommnjoySocialMedia\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.commnjoy-communitymanager.fr\\\/pourquoi-creer-une-strategie-digitale-pour-animer-les-reseaux-sociaux-2\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.commnjoy-communitymanager.fr\\\/pourquoi-creer-une-strategie-digitale-pour-animer-les-reseaux-sociaux-2\\\/\"},\"author\":{\"name\":\"CommnjoySocialMedia\",\"@id\":\"https:\\\/\\\/www.commnjoy-communitymanager.fr\\\/#\\\/schema\\\/person\\\/f908eb4752455a4d1c6ee805a4fb81b3\"},\"headline\":\"Pourquoi cr\u00e9er une strat\u00e9gie digitale pour animer les r\u00e9seaux sociaux.\",\"datePublished\":\"2024-10-23T09:00:00+00:00\",\"dateModified\":\"2025-05-09T09:49:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.commnjoy-communitymanager.fr\\\/pourquoi-creer-une-strategie-digitale-pour-animer-les-reseaux-sociaux-2\\\/\"},\"wordCount\":988,\"publisher\":{\"@id\":\"https:\\\/\\\/www.commnjoy-communitymanager.fr\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.commnjoy-communitymanager.fr\\\/pourquoi-creer-une-strategie-digitale-pour-animer-les-reseaux-sociaux-2\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/www.commnjoy-communitymanager.fr\\\/wp-content\\\/uploads\\\/2024\\\/09\\\/commnjoy-community-manager-strategie-social-media.png?fit=1497%2C867&ssl=1\",\"keywords\":[\"commnjoy social media\",\"commnjoysocialmedia\",\"communication digitale\",\"community manager\",\"community manager freelance\",\"content strategy\",\"engagement client\",\"marketing digital\",\"r\u00e9seaux sociaux business\",\"strat\u00e9gie de contenu\",\"strat\u00e9gie digitale\",\"strat\u00e9gie social media\"],\"articleSection\":[\"Blog\"],\"inLanguage\":\"en-GB\"},{\"@type\":[\"WebPage\",\"SearchResultsPage\"],\"@id\":\"https:\\\/\\\/www.commnjoy-communitymanager.fr\\\/pourquoi-creer-une-strategie-digitale-pour-animer-les-reseaux-sociaux-2\\\/\",\"url\":\"https:\\\/\\\/www.commnjoy-communitymanager.fr\\\/pourquoi-creer-une-strategie-digitale-pour-animer-les-reseaux-sociaux-2\\\/\",\"name\":\"Comm'n'joy Social Media Manager freelance Paris\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.commnjoy-communitymanager.fr\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.commnjoy-communitymanager.fr\\\/pourquoi-creer-une-strategie-digitale-pour-animer-les-reseaux-sociaux-2\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.commnjoy-communitymanager.fr\\\/pourquoi-creer-une-strategie-digitale-pour-animer-les-reseaux-sociaux-2\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/www.commnjoy-communitymanager.fr\\\/wp-content\\\/uploads\\\/2024\\\/09\\\/commnjoy-community-manager-strategie-social-media.png?fit=1497%2C867&ssl=1\",\"datePublished\":\"2024-10-23T09:00:00+00:00\",\"dateModified\":\"2025-05-09T09:49:00+00:00\",\"description\":\"Comm'n'joy Social Media Manager Paris : Strat\u00e9gie Social Media, Community Management, formation aux entreprises, r\u00e9daction de contenus\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.commnjoy-communitymanager.fr\\\/pourquoi-creer-une-strategie-digitale-pour-animer-les-reseaux-sociaux-2\\\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.commnjoy-communitymanager.fr\\\/pourquoi-creer-une-strategie-digitale-pour-animer-les-reseaux-sociaux-2\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/www.commnjoy-communitymanager.fr\\\/pourquoi-creer-une-strategie-digitale-pour-animer-les-reseaux-sociaux-2\\\/#primaryimage\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/www.commnjoy-communitymanager.fr\\\/wp-content\\\/uploads\\\/2024\\\/09\\\/commnjoy-community-manager-strategie-social-media.png?fit=1497%2C867&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/www.commnjoy-communitymanager.fr\\\/wp-content\\\/uploads\\\/2024\\\/09\\\/commnjoy-community-manager-strategie-social-media.png?fit=1497%2C867&ssl=1\",\"width\":1497,\"height\":867,\"caption\":\"image g\u00e9n\u00e9r\u00e9e avec IA DALL\u2022E par commnjoy social media\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.commnjoy-communitymanager.fr\\\/pourquoi-creer-une-strategie-digitale-pour-animer-les-reseaux-sociaux-2\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\\\/\\\/www.commnjoy-communitymanager.fr\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Pourquoi cr\u00e9er une strat\u00e9gie digitale pour animer les r\u00e9seaux sociaux.\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.commnjoy-communitymanager.fr\\\/#website\",\"url\":\"https:\\\/\\\/www.commnjoy-communitymanager.fr\\\/\",\"name\":\"Comm'n'joy community manager freelance\",\"description\":\"Community Manager freelance Paris\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.commnjoy-communitymanager.fr\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.commnjoy-communitymanager.fr\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.commnjoy-communitymanager.fr\\\/#organization\",\"name\":\"Comm'n'joy\",\"url\":\"https:\\\/\\\/www.commnjoy-communitymanager.fr\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/www.commnjoy-communitymanager.fr\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/i1.wp.com\\\/www.commnjoy-communitymanager.fr\\\/wp-content\\\/uploads\\\/2020\\\/12\\\/cropped-logo-commnjoy.png?fit=512%2C512&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i1.wp.com\\\/www.commnjoy-communitymanager.fr\\\/wp-content\\\/uploads\\\/2020\\\/12\\\/cropped-logo-commnjoy.png?fit=512%2C512&ssl=1\",\"width\":512,\"height\":512,\"caption\":\"Comm'n'joy\"},\"image\":{\"@id\":\"https:\\\/\\\/www.commnjoy-communitymanager.fr\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/Commnjoy\",\"https:\\\/\\\/www.linkedin.com\\\/in\\\/pcop\\\/\",\"https:\\\/\\\/www.pinterest.fr\\\/JoySocialMediaManager\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.commnjoy-communitymanager.fr\\\/#\\\/schema\\\/person\\\/f908eb4752455a4d1c6ee805a4fb81b3\",\"name\":\"CommnjoySocialMedia\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/bfa83b00988687cb118f9cfec0d5dfe2ee6dc93f875087b826ac6a699d16ce9e?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/bfa83b00988687cb118f9cfec0d5dfe2ee6dc93f875087b826ac6a699d16ce9e?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/bfa83b00988687cb118f9cfec0d5dfe2ee6dc93f875087b826ac6a699d16ce9e?s=96&d=mm&r=g\",\"caption\":\"CommnjoySocialMedia\"},\"description\":\"Community Manager freelance et R\u00e9dacteur Web SEO, \u00e0 Paris, je cr\u00e9e votre Strat\u00e9gie Social M\u00e9dia, optimise vos contenus, g\u00e8re et anime vos r\u00e9seaux sociaux au plus proche des besoins de votre entreprise (branding, notori\u00e9t\u00e9, r\u00e9f\u00e9rencement naturel, trafic, coaching et formations).\",\"sameAs\":[\"https:\\\/\\\/www.commnjoy-communitymanager.fr\\\/\",\"https:\\\/\\\/www.facebook.com\\\/Commnjoy\",\"https:\\\/\\\/www.linkedin.com\\\/in\\\/pcop\\\/\",\"https:\\\/\\\/www.pinterest.fr\\\/commnjoy1199\",\"https:\\\/\\\/x.com\\\/CommnJoy\",\"https:\\\/\\\/www.youtube.com\\\/channel\\\/UCpxKcGH1Qr0Wfm-T5L8wsOw\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Comm'n'joy Social Media Manager freelance Paris","description":"Comm'n'joy Social Media Manager Paris : Strat\u00e9gie Social Media, Community Management, formation aux entreprises, r\u00e9daction de contenus","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.commnjoy-communitymanager.fr\/en\/pourquoi-creer-une-strategie-digitale-pour-animer-les-reseaux-sociaux-2\/","og_locale":"en_GB","og_type":"article","og_title":"Comm'n'joy Social Media Manager freelance Paris","og_description":"Comm'n'joy Social Media Manager Paris : Strat\u00e9gie Social Media, Community Management, formation aux entreprises, r\u00e9daction de contenus","og_url":"https:\/\/www.commnjoy-communitymanager.fr\/en\/pourquoi-creer-une-strategie-digitale-pour-animer-les-reseaux-sociaux-2\/","og_site_name":"Comm'n'joy community manager freelance","article_publisher":"https:\/\/www.facebook.com\/Commnjoy","article_author":"https:\/\/www.facebook.com\/Commnjoy","article_published_time":"2024-10-23T09:00:00+00:00","article_modified_time":"2025-05-09T09:49:00+00:00","og_image":[{"width":1497,"height":867,"url":"https:\/\/www.commnjoy-communitymanager.fr\/wp-content\/uploads\/2024\/09\/commnjoy-community-manager-strategie-social-media.png?fstrcache=1746739412","type":"image\/png"}],"author":"CommnjoySocialMedia","twitter_card":"summary_large_image","twitter_creator":"@CommnJoy","twitter_misc":{"Written by":"CommnjoySocialMedia","Estimated reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.commnjoy-communitymanager.fr\/pourquoi-creer-une-strategie-digitale-pour-animer-les-reseaux-sociaux-2\/#article","isPartOf":{"@id":"https:\/\/www.commnjoy-communitymanager.fr\/pourquoi-creer-une-strategie-digitale-pour-animer-les-reseaux-sociaux-2\/"},"author":{"name":"CommnjoySocialMedia","@id":"https:\/\/www.commnjoy-communitymanager.fr\/#\/schema\/person\/f908eb4752455a4d1c6ee805a4fb81b3"},"headline":"Pourquoi cr\u00e9er une strat\u00e9gie digitale pour animer les r\u00e9seaux sociaux.","datePublished":"2024-10-23T09:00:00+00:00","dateModified":"2025-05-09T09:49:00+00:00","mainEntityOfPage":{"@id":"https:\/\/www.commnjoy-communitymanager.fr\/pourquoi-creer-une-strategie-digitale-pour-animer-les-reseaux-sociaux-2\/"},"wordCount":988,"publisher":{"@id":"https:\/\/www.commnjoy-communitymanager.fr\/#organization"},"image":{"@id":"https:\/\/www.commnjoy-communitymanager.fr\/pourquoi-creer-une-strategie-digitale-pour-animer-les-reseaux-sociaux-2\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/www.commnjoy-communitymanager.fr\/wp-content\/uploads\/2024\/09\/commnjoy-community-manager-strategie-social-media.png?fit=1497%2C867&ssl=1","keywords":["commnjoy social media","commnjoysocialmedia","communication digitale","community manager","community manager freelance","content strategy","engagement client","marketing digital","r\u00e9seaux sociaux business","strat\u00e9gie de contenu","strat\u00e9gie digitale","strat\u00e9gie social media"],"articleSection":["Blog"],"inLanguage":"en-GB"},{"@type":["WebPage","SearchResultsPage"],"@id":"https:\/\/www.commnjoy-communitymanager.fr\/pourquoi-creer-une-strategie-digitale-pour-animer-les-reseaux-sociaux-2\/","url":"https:\/\/www.commnjoy-communitymanager.fr\/pourquoi-creer-une-strategie-digitale-pour-animer-les-reseaux-sociaux-2\/","name":"Comm'n'joy Social Media Manager freelance Paris","isPartOf":{"@id":"https:\/\/www.commnjoy-communitymanager.fr\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.commnjoy-communitymanager.fr\/pourquoi-creer-une-strategie-digitale-pour-animer-les-reseaux-sociaux-2\/#primaryimage"},"image":{"@id":"https:\/\/www.commnjoy-communitymanager.fr\/pourquoi-creer-une-strategie-digitale-pour-animer-les-reseaux-sociaux-2\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/www.commnjoy-communitymanager.fr\/wp-content\/uploads\/2024\/09\/commnjoy-community-manager-strategie-social-media.png?fit=1497%2C867&ssl=1","datePublished":"2024-10-23T09:00:00+00:00","dateModified":"2025-05-09T09:49:00+00:00","description":"Comm'n'joy Social Media Manager Paris : Strat\u00e9gie Social Media, Community Management, formation aux entreprises, r\u00e9daction de contenus","breadcrumb":{"@id":"https:\/\/www.commnjoy-communitymanager.fr\/pourquoi-creer-une-strategie-digitale-pour-animer-les-reseaux-sociaux-2\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.commnjoy-communitymanager.fr\/pourquoi-creer-une-strategie-digitale-pour-animer-les-reseaux-sociaux-2\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.commnjoy-communitymanager.fr\/pourquoi-creer-une-strategie-digitale-pour-animer-les-reseaux-sociaux-2\/#primaryimage","url":"https:\/\/i0.wp.com\/www.commnjoy-communitymanager.fr\/wp-content\/uploads\/2024\/09\/commnjoy-community-manager-strategie-social-media.png?fit=1497%2C867&ssl=1","contentUrl":"https:\/\/i0.wp.com\/www.commnjoy-communitymanager.fr\/wp-content\/uploads\/2024\/09\/commnjoy-community-manager-strategie-social-media.png?fit=1497%2C867&ssl=1","width":1497,"height":867,"caption":"image g\u00e9n\u00e9r\u00e9e avec IA DALL\u2022E par commnjoy social media"},{"@type":"BreadcrumbList","@id":"https:\/\/www.commnjoy-communitymanager.fr\/pourquoi-creer-une-strategie-digitale-pour-animer-les-reseaux-sociaux-2\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/www.commnjoy-communitymanager.fr\/"},{"@type":"ListItem","position":2,"name":"Pourquoi cr\u00e9er une strat\u00e9gie digitale pour animer les r\u00e9seaux sociaux."}]},{"@type":"WebSite","@id":"https:\/\/www.commnjoy-communitymanager.fr\/#website","url":"https:\/\/www.commnjoy-communitymanager.fr\/","name":"Comm'n'joy community manager freelance","description":"Community Manager freelance Paris","publisher":{"@id":"https:\/\/www.commnjoy-communitymanager.fr\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.commnjoy-communitymanager.fr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Organization","@id":"https:\/\/www.commnjoy-communitymanager.fr\/#organization","name":"Comm'n'joy","url":"https:\/\/www.commnjoy-communitymanager.fr\/","logo":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.commnjoy-communitymanager.fr\/#\/schema\/logo\/image\/","url":"https:\/\/i1.wp.com\/www.commnjoy-communitymanager.fr\/wp-content\/uploads\/2020\/12\/cropped-logo-commnjoy.png?fit=512%2C512&ssl=1","contentUrl":"https:\/\/i1.wp.com\/www.commnjoy-communitymanager.fr\/wp-content\/uploads\/2020\/12\/cropped-logo-commnjoy.png?fit=512%2C512&ssl=1","width":512,"height":512,"caption":"Comm'n'joy"},"image":{"@id":"https:\/\/www.commnjoy-communitymanager.fr\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/Commnjoy","https:\/\/www.linkedin.com\/in\/pcop\/","https:\/\/www.pinterest.fr\/JoySocialMediaManager\/"]},{"@type":"Person","@id":"https:\/\/www.commnjoy-communitymanager.fr\/#\/schema\/person\/f908eb4752455a4d1c6ee805a4fb81b3","name":"CommnjoySocialMedia","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/secure.gravatar.com\/avatar\/bfa83b00988687cb118f9cfec0d5dfe2ee6dc93f875087b826ac6a699d16ce9e?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/bfa83b00988687cb118f9cfec0d5dfe2ee6dc93f875087b826ac6a699d16ce9e?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/bfa83b00988687cb118f9cfec0d5dfe2ee6dc93f875087b826ac6a699d16ce9e?s=96&d=mm&r=g","caption":"CommnjoySocialMedia"},"description":"Community Manager freelance et R\u00e9dacteur Web SEO, \u00e0 Paris, je cr\u00e9e votre Strat\u00e9gie Social M\u00e9dia, optimise vos contenus, g\u00e8re et anime vos r\u00e9seaux sociaux au plus proche des besoins de votre entreprise (branding, notori\u00e9t\u00e9, r\u00e9f\u00e9rencement naturel, trafic, coaching et formations).","sameAs":["https:\/\/www.commnjoy-communitymanager.fr\/","https:\/\/www.facebook.com\/Commnjoy","https:\/\/www.linkedin.com\/in\/pcop\/","https:\/\/www.pinterest.fr\/commnjoy1199","https:\/\/x.com\/CommnJoy","https:\/\/www.youtube.com\/channel\/UCpxKcGH1Qr0Wfm-T5L8wsOw"]}]}},"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.commnjoy-communitymanager.fr\/wp-content\/uploads\/2024\/09\/commnjoy-community-manager-strategie-social-media.png?fit=1497%2C867&ssl=1","jetpack-related-posts":[{"id":3770,"url":"https:\/\/www.commnjoy-communitymanager.fr\/en\/blog-pourquoi-embaucher-un-community-manager\/","url_meta":{"origin":5556,"position":0},"title":"Pourquoi embaucher un Community Manager ?","author":"CommnjoySocialMedia","date":"January 4, 2021","format":false,"excerpt":"Avec l\u2019acc\u00e9l\u00e9ration de la transition digitale suite \u00e0 la Crise Sanitaire du Covid, de plus en plus d\u2019entreprises font appel au Community Management pour rattraper les pertes \u00e9conomiques dues aux fermetures des petits commerces et faire face \u00e0 une concurrence accrue afin de p\u00e9renniser leur activit\u00e9.","rel":"","context":"In "Blog"","block_context":{"text":"Blog","link":"https:\/\/www.commnjoy-communitymanager.fr\/en\/category\/blog\/"},"img":{"alt_text":"commnjoy community manager freelance paris blog article pourquoi embaucher","src":"https:\/\/i0.wp.com\/www.commnjoy-communitymanager.fr\/wp-content\/uploads\/2020\/12\/community-manager-economie.png?fit=1200%2C578&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.commnjoy-communitymanager.fr\/wp-content\/uploads\/2020\/12\/community-manager-economie.png?fit=1200%2C578&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/www.commnjoy-communitymanager.fr\/wp-content\/uploads\/2020\/12\/community-manager-economie.png?fit=1200%2C578&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/www.commnjoy-communitymanager.fr\/wp-content\/uploads\/2020\/12\/community-manager-economie.png?fit=1200%2C578&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/www.commnjoy-communitymanager.fr\/wp-content\/uploads\/2020\/12\/community-manager-economie.png?fit=1200%2C578&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":5454,"url":"https:\/\/www.commnjoy-communitymanager.fr\/en\/le-discours-de-marque-pilier-de-la-strategie-digitale\/","url_meta":{"origin":5556,"position":1},"title":"Le Discours de Marque, pilier de la Strat\u00e9gie digitale.","author":"CommnjoySocialMedia","date":"October 1, 2024","format":false,"excerpt":"Dans un paysage num\u00e9rique satur\u00e9, se diff\u00e9rencier de la concurrence est primordial. Un discours de marque singulier et reconnaissable entre tous permet aux entreprises de se d\u00e9marquer et de marquer l\u2019esprit des clients durablement.","rel":"","context":"In "Blog"","block_context":{"text":"Blog","link":"https:\/\/www.commnjoy-communitymanager.fr\/en\/category\/blog\/"},"img":{"alt_text":"illustration IA bureau de travail de community manager sur le discours de marque","src":"https:\/\/i0.wp.com\/www.commnjoy-communitymanager.fr\/wp-content\/uploads\/2024\/09\/commnjoy-community-manager-discours-de-marque.png?fit=1200%2C630&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.commnjoy-communitymanager.fr\/wp-content\/uploads\/2024\/09\/commnjoy-community-manager-discours-de-marque.png?fit=1200%2C630&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/www.commnjoy-communitymanager.fr\/wp-content\/uploads\/2024\/09\/commnjoy-community-manager-discours-de-marque.png?fit=1200%2C630&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/www.commnjoy-communitymanager.fr\/wp-content\/uploads\/2024\/09\/commnjoy-community-manager-discours-de-marque.png?fit=1200%2C630&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/www.commnjoy-communitymanager.fr\/wp-content\/uploads\/2024\/09\/commnjoy-community-manager-discours-de-marque.png?fit=1200%2C630&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":5578,"url":"https:\/\/www.commnjoy-communitymanager.fr\/en\/comment-choisir-les-reseaux-sociaux-de-son-entreprise\/","url_meta":{"origin":5556,"position":2},"title":"Comment choisir les r\u00e9seaux sociaux de son entreprise ?","author":"CommnjoySocialMedia","date":"November 12, 2024","format":false,"excerpt":"Dans cet article, nous allons passer en revue les avantages et les inconv\u00e9nients des principaux r\u00e9seaux utilis\u00e9s par les entreprises : Facebook, Instagram, X (ex-Twitter), LinkedIn et TikTok.\u00a0Vous pourrez ainsi choisir les r\u00e9seaux sociaux pour promouvoir votre entreprise plus facilement.","rel":"","context":"In "Blog"","block_context":{"text":"Blog","link":"https:\/\/www.commnjoy-communitymanager.fr\/en\/category\/blog\/"},"img":{"alt_text":"une femme consulte les r\u00e9seaux sociaux depuis son portable en buvant un caf\u00e9","src":"https:\/\/i0.wp.com\/www.commnjoy-communitymanager.fr\/wp-content\/uploads\/2024\/09\/reseaux-sociaux-entreprise.png?fit=1200%2C800&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.commnjoy-communitymanager.fr\/wp-content\/uploads\/2024\/09\/reseaux-sociaux-entreprise.png?fit=1200%2C800&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/www.commnjoy-communitymanager.fr\/wp-content\/uploads\/2024\/09\/reseaux-sociaux-entreprise.png?fit=1200%2C800&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/www.commnjoy-communitymanager.fr\/wp-content\/uploads\/2024\/09\/reseaux-sociaux-entreprise.png?fit=1200%2C800&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/www.commnjoy-communitymanager.fr\/wp-content\/uploads\/2024\/09\/reseaux-sociaux-entreprise.png?fit=1200%2C800&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":5805,"url":"https:\/\/www.commnjoy-communitymanager.fr\/en\/boostez-votre-visibilite-en-ligne-creer-un-site-vitrine-wordpress-optimise\/","url_meta":{"origin":5556,"position":3},"title":"Cr\u00e9ez un site vitrine WordPress optimis\u00e9 !","author":"CommnjoySocialMedia","date":"January 28, 2025","format":false,"excerpt":"Les community manager sont form\u00e9s pour r\u00e9diger du contenu optimis\u00e9 pour le web. Cela inclut l'utilisation de mots-cl\u00e9s pertinents, la cr\u00e9ation de titres accrocheurs et la r\u00e9daction de descriptions attrayantes.\u00a0 En faisant appel \u00e0 un community manager pour cr\u00e9er votre site vitrine WordPress, vous vous assurez que votre contenu sera\u2026","rel":"","context":"In "Blog"","block_context":{"text":"Blog","link":"https:\/\/www.commnjoy-communitymanager.fr\/en\/category\/blog\/"},"img":{"alt_text":"Un ordinateur portable est ouvert sur un bureau en bois, sur l'interface WordPress pour cr\u00e9er un site internet optimis\u00e9","src":"https:\/\/i0.wp.com\/www.commnjoy-communitymanager.fr\/wp-content\/uploads\/2024\/11\/community-manager-site-vitrine-WordPress-optimise-visibilite.jpg?fit=1024%2C661&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.commnjoy-communitymanager.fr\/wp-content\/uploads\/2024\/11\/community-manager-site-vitrine-WordPress-optimise-visibilite.jpg?fit=1024%2C661&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/www.commnjoy-communitymanager.fr\/wp-content\/uploads\/2024\/11\/community-manager-site-vitrine-WordPress-optimise-visibilite.jpg?fit=1024%2C661&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/www.commnjoy-communitymanager.fr\/wp-content\/uploads\/2024\/11\/community-manager-site-vitrine-WordPress-optimise-visibilite.jpg?fit=1024%2C661&ssl=1&resize=700%2C400 2x"},"classes":[]},{"id":5641,"url":"https:\/\/www.commnjoy-communitymanager.fr\/en\/augmenter-visibilite-tiktok-entreprises\/","url_meta":{"origin":5556,"position":4},"title":"Bien d\u00e9marrer sur TikTok pour les entreprises : Guide complet pour augmenter votre visibilit\u00e9.","author":"CommnjoySocialMedia","date":"December 17, 2024","format":false,"excerpt":"Ce guide complet a pour vocation de vous accompagner dans vos premiers pas sur TikTok. Vous saurez ensuite comment en tirer le meilleur parti dans un contexte de croissance exponentielle. Vous souhaitez exploiter le potentiel de TikTok pour propulser votre marque en ligne et construire une communaut\u00e9 fid\u00e8le ? C\u2019est\u2026","rel":"","context":"In "Blog"","block_context":{"text":"Blog","link":"https:\/\/www.commnjoy-communitymanager.fr\/en\/category\/blog\/"},"img":{"alt_text":"gsm pos\u00e9 sur une table avec l'application TikTok affich\u00e9e en plein \u00e9cran, sur fond bleu avec une lampe bleue \u00e0 proximit\u00e9","src":"https:\/\/i0.wp.com\/www.commnjoy-communitymanager.fr\/wp-content\/uploads\/2024\/10\/Bien-demarrer-sur-TikTok-guide-complet-pour-booster-votre-visibilite.png?fit=1200%2C630&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.commnjoy-communitymanager.fr\/wp-content\/uploads\/2024\/10\/Bien-demarrer-sur-TikTok-guide-complet-pour-booster-votre-visibilite.png?fit=1200%2C630&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/www.commnjoy-communitymanager.fr\/wp-content\/uploads\/2024\/10\/Bien-demarrer-sur-TikTok-guide-complet-pour-booster-votre-visibilite.png?fit=1200%2C630&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/www.commnjoy-communitymanager.fr\/wp-content\/uploads\/2024\/10\/Bien-demarrer-sur-TikTok-guide-complet-pour-booster-votre-visibilite.png?fit=1200%2C630&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/www.commnjoy-communitymanager.fr\/wp-content\/uploads\/2024\/10\/Bien-demarrer-sur-TikTok-guide-complet-pour-booster-votre-visibilite.png?fit=1200%2C630&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":5677,"url":"https:\/\/www.commnjoy-communitymanager.fr\/en\/developper-votre-reseau-obtenir-des-leads-strategies-linkedin-entreprise-guide\/","url_meta":{"origin":5556,"position":5},"title":"Strat\u00e9gie LinkedIn d’entreprise : comment d\u00e9velopper votre r\u00e9seau et obtenir des leads qualifi\u00e9s avec LinkedIn ? Guide ultime.","author":"CommnjoySocialMedia","date":"January 7, 2025","format":false,"excerpt":"Avec plus de 900 millions d'utilisateurs dans le monde et 25 millions d'entreprises actives, LinkedIn s'est impos\u00e9 comme le r\u00e9seau social professionnel le plus puissant au monde. Plus qu'un outil de r\u00e9seautage, LinkedIn est le r\u00e9seau de pr\u00e9dilection des entreprises qui veulent augmenter leur visibilit\u00e9, d\u00e9velopper leur r\u00e9seau et g\u00e9n\u00e9rer\u2026","rel":"","context":"In "Blog"","block_context":{"text":"Blog","link":"https:\/\/www.commnjoy-communitymanager.fr\/en\/category\/blog\/"},"img":{"alt_text":"Logo LinkedIn pour illustrer l'article \u00abLinkedIn pour les entreprises : strat\u00e9gies de vente et croissance en ligne \u00bb","src":"https:\/\/i0.wp.com\/www.commnjoy-communitymanager.fr\/wp-content\/uploads\/2024\/10\/LinkedIn-entreprises-strategies-vente-guide-1.png?fit=1200%2C630&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.commnjoy-communitymanager.fr\/wp-content\/uploads\/2024\/10\/LinkedIn-entreprises-strategies-vente-guide-1.png?fit=1200%2C630&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/www.commnjoy-communitymanager.fr\/wp-content\/uploads\/2024\/10\/LinkedIn-entreprises-strategies-vente-guide-1.png?fit=1200%2C630&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/www.commnjoy-communitymanager.fr\/wp-content\/uploads\/2024\/10\/LinkedIn-entreprises-strategies-vente-guide-1.png?fit=1200%2C630&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/www.commnjoy-communitymanager.fr\/wp-content\/uploads\/2024\/10\/LinkedIn-entreprises-strategies-vente-guide-1.png?fit=1200%2C630&ssl=1&resize=1050%2C600 3x"},"classes":[]}],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.commnjoy-communitymanager.fr\/en\/wp-json\/wp\/v2\/posts\/5556","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.commnjoy-communitymanager.fr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.commnjoy-communitymanager.fr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.commnjoy-communitymanager.fr\/en\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/www.commnjoy-communitymanager.fr\/en\/wp-json\/wp\/v2\/comments?post=5556"}],"version-history":[{"count":17,"href":"https:\/\/www.commnjoy-communitymanager.fr\/en\/wp-json\/wp\/v2\/posts\/5556\/revisions"}],"predecessor-version":[{"id":6406,"href":"https:\/\/www.commnjoy-communitymanager.fr\/en\/wp-json\/wp\/v2\/posts\/5556\/revisions\/6406"}],"wp:attachment":[{"href":"https:\/\/www.commnjoy-communitymanager.fr\/en\/wp-json\/wp\/v2\/media?parent=5556"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.commnjoy-communitymanager.fr\/en\/wp-json\/wp\/v2\/categories?post=5556"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.commnjoy-communitymanager.fr\/en\/wp-json\/wp\/v2\/tags?post=5556"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}